Hi, I'm Jacob Zemon.
I founded Zemon Strategy Lab to help Israeli companies do what they do best — build great products — while I help them sell those products in America the way Americans buy.
I've spent more than 15 years in senior U.S. marketing and strategy roles, including VP of Analytics at Publicis Groupe, Marketing Strategist at Merck, Digital Strategy Consultant at Accenture, and work with Merkle. I've seen from the inside how American enterprise buyers research, compare and decide.
Today I work as a fractional CMO and go-to-market consultant. Zemon Strategy Lab brings that experience to Israeli founders, commercial leaders and agencies building a real U.S. presence.
- Experience
- 15+ years
- Previously
- Publicis Groupe, Merck, Accenture, Merkle
- Focus
- U.S. go-to-market & demand generation
Also the author of Is Your Healthcare Practice Stuck?
Why a “Strategy Lab”?
Because U.S. growth isn’t guesswork. Zemon Strategy Lab treats go-to-market like a lab: form a clear hypothesis about your American buyer, test it with real positioning and campaigns, measure what works, and scale it. My name is on the door because I personally lead every engagement.
Ready to build your U.S. engine?
A 30-minute call. No pitch deck — just an honest read on where your U.S. growth is stuck.